Visitor promotion & Publicity campaign
Comprehensive Advertising and Marketing Strategy for Iraq Sports Show
“Iraq Sports Show” will use a smart advertising and promotional strategy to achieve its goals, which contains various integrated and effective tools to convey its goals and message to all its audiences in different sectors and locations.
This advertising strategy tries to present a true and positive image of the country, the current state of the sports industry and services, the demand for products and services, and the extent of the market. It also tries to show the plans and roadmap of the government for the development of the sector and the facilities intended for foreign investment in this field.
The main structure of the advertising and marketing plan of “Iraq Sports Show” includes the following:
Public and Media Advertising Methods
- Advertising in local and regional specialized magazines
- Outdoor announcements and advertisements
- TV and radio reports and announcements
- Social media campaigns (Facebook, Instagram, Telegram, etc.)
- Press conferences
Direct Invitation and Communication Methods
- Inviting experts through relevant unions and syndicates
- Direct mailing & VIP invitations to key players and decision-makers
- Email marketing
- SMS campaign
- Fax mailing